Japanese battle Scotch and Irish in the World Cup of Whisky
CGA commercial director Graeme Loudon discusses the rise of Japanese Whisky and why it’s giving Scotch and Irish whiskies a run for their money.
UK sports arenas and major venues fail to score when it comes to food, drink and consumer expectations
A new study from CGA and Harrison has revealed that UK sports arenas and stadiums are falling short of customer expectations, failing to keep up with changing consumer habits and lagging behind the rest of the out-of-home food and drink market.
Domestic Premium Beer gets rejuvenated with the help of Major League Baseball’s Opening Weekend
Mitch Stefani, Associate Client Manager at Nielsen CGA, shares on CLiP Insights from Opening Day in the USA
Pubs and bars chase Six Nations boost
With the championship underway, this year’s Six Nations presents a key trading opportunity for pubs and bars to drive sales. In 2018, the average Six Nations Saturday saw an uplift of an extra 26 pints of beer and cider per outlet.