Ten takeaways from CGA’s Course to Recovery webinar

As the out-of-home sector works towards a potential reopening from early July, this CGA webinar focused on the key factors that will influence how plans for rebooting hospitality will evolve and adapt to a changing trading landscape. The ‘Resetting the Course to Recovery’ session, run with insight partner Wireless Social, set out the on-trade, consumer and economic dynamics that all operators and suppliers will need to react to and track—and explored what the ‘new normal’ might look like. Download the presentation or watch the recording.
     

Hard seltzers: next stop, UK bars

The rise of hard seltzers is one of the big trends in the US on-trade market – and suppliers now have the UK pub, bar and restaurant market in their sights. Hard seltzers, a light refreshing mix of fizzy water, alcohol and flavouring, generated $1.2bn in sales in the US on-premise market during 2019—with 462% dollar sales growth, while volume sales increased by the equivalent of 182 million 12oz cans.
     

Time for some serious gardening

Some good may yet come out of the Dominic Cummings chaos. In a move that could be interpreted as a way to win back public popularity, the Prime Minister has hinted tantalizingly that pubs and restaurants may be allowed to reopen earlier than first suggested – with pub gardens and restaurant terraces earlier still. Read Peter Martin’s latest commentary.
     

Who needs ‘wow’ in post-COVID Britain?

Experience used to be everything. Going out at the weekend was all about finding something new and different – somewhere that would impress your mates. But, no longer it seems. When Britain’s pubs and restaurants start to reopen in July, consumers say they’ll be looking for something more sedate – and safe. Familiarity, reliability and trust will be the watchwords, says Peter Martin.
     

Why big won’t be beautiful when reopening pubs and restaurants

People are cautious about going back to pubs and restaurants, and some are far more worried than others. New research from CGA has highlighted the groups that will need the most reassuring – and the occasions that are likely to tempt them most.Even the most avid fans of eating and drinking out pre-COVID remain apprehensive about returning, latest CGA BrandTrack data shows. Only 29% of those who usually eat out multiple times a week say they would be comfortable going out again as soon as Government restrictions are lifted, compared to 22% for the adult population as a whole.