CGA’s new syndicated report on festivals provides much-needed insight on experiential activations, the benefits of activating at festivals and the opportunities for drinks suppliers that festivals provide.
With music-lovers across the UK pulling out their tents and wellies ahead of this summer’s festivals, drinks suppliers are gearing up for what has become one of the most lucrative sales and marketing opportunities of the season.
Stone & River talked with McDonalds’ UK senior vice president and chief operations officer Jason Clark about the successes of the brand over the past 12 months and how it’s growing compared to other chains.
At our sell-out Insight conference on 4 April, CGA’s business unit director for food and retail Karl Chessell took delegates on a whistlestop tour of the changing landscape of eating and drinking out in Britain. From cityscapes to market towns, hotspots for new openings and sales growth, to black-spots for closures, and the spread of changing customer types, tastes and habits – Karl shared key numbers behind trends that every retailer should know: