Industry gets behind ‘We hear you’ consumer confidence campaign

Business, Consumers, COVID-19, People, Pubs, bars, restaurants, UKHospitality
As the hospitality sector prepares for its 4th July reopening, key industry experts have collaborated to provide an integrated digital network that will provide swift and clear feedback, allowing consumers to rate their experience of sites’ safety and hygiene measures to help the market return, safely and ultimately profitably.
     
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Two metre rule change means 145 million additional pints can be sold

Consumers, COVID-19, Drinks, Pubs, bars, restaurants
With the Government’s announcement earlier today that social distancing through pubs, cafés, bars, hotels and restaurants has been reduced to 1 metre from 4th July, out of home food and drink consultancy CGA has calculated that this means 145 million additional pints of beer will be sold through the sector, compared with what would have been sold with 2 metre social distancing.
     
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US consumers going out – but still cautious

Consumers, COVID-19, Nielsen CGA, United States
Not feeling safe is the main reason why consumers in the US say they are not yet ready to return to restaurants and bars, new research from Nielsen CGA reveals. Overall 30% of people questioned had been out to eat in the last two weeks with 12% going out just for a drink. Pre-COVID-19 just over 80% of US consumers would normally visit a restaurant or bar for a meal at least once every two weeks, revealing the challenge the market still has to reassure people to come back.
     
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Reopened states give boost to US out-of-home recovery

Consumers, COVID-19, Nielsen CGA, United States
Sales across restaurants and bars in the US grew by 25% week-on-week between May 9 and May 16 as a number of major states reopened for business. Latest data from Nielsen CGA* show that while national sales are still 54% down on pre-COVID levels, the opening up of the out of home market in states such as Texas, Florida and Georgia has provided a fillip for the industry. When lockdown first hit, overall sales fell by 80%.
     
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Why big won’t be beautiful when reopening pubs and restaurants

Consumers, COVID-19, Pubs, bars, restaurants
People are cautious about going back to pubs and restaurants, and some are far more worried than others. New research from CGA has highlighted the groups that will need the most reassuring – and the occasions that are likely to tempt them most.Even the most avid fans of eating and drinking out pre-COVID remain apprehensive about returning, latest CGA BrandTrack data shows. Only 29% of those who usually eat out multiple times a week say they would be comfortable going out again as soon as Government restrictions are lifted, compared to 22% for the adult population as a whole.
     
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