Soft drinks have a 23.2% share of total wet sales in the on-trade, CGA’s On Premise Measurement service shows—equivalent to 738 million litres a year. Sales by value are up 2.7% year-on-year at £4.6bn, making it a stronger performer than key categories like beer, cider or wine. READ MORE
5 trends to know in soft drinks
As CGA’s BrandTrack shows, consumers that beer remains our national drink, with nearly half (48%) of all British adults now drinking it out-of-home. That’s 23 million people—and the number has gone up by 8% over the last year, which shows the on-trade is doing a good job in recruiting new drinkers to the category. Read more….
