Consumers’ use of mobile devices to improve their restaurant experiences has risen sharply in the last quarter and this trend is set to continue, according to the latest GO Technology report from Zonal and CGA.
Rising costs, intense competition and Brexit are creating significant challenges for operators in the out-of-home eating and drinking sector—but consumer trends including premiumisation and healthier eating and drinking offer opportunities for growth.
Britain’s pubs and bars closed at a rate of more than three a day in the year to June 2018, new research from CGA reveals—but the managed and drink-led sectors are providing signs of optimism for the future.
Leading market intelligence consultancy CGA has deepened its insights into the GB eating and drinking out markets by now collating sales data from 84,498 outlets nationwide through EPOS, flowmeter, wholesaler data partnerships, pub ‘delivered-in’ intelligence and field visits – and all contextualised through its sector-leading consumer and licensee research.
A flat market, fierce competition, mounting costs and staff engagement are among the big pressures facing out-of-home eating and drinking operators at the moment, CGA’s client director Fiona Speakman told the recent Arena Summer Event.